HomeShop18
Virtual shopping is not a new concept as it has been implemented in many countries worldwide but its definitely new for India. HomeShop18 a leading online retailer and a group of network 18 has launched India's First scan and shop virtual shopping wall store at Delhi International Airport .
This virtual shop works on QR code, to experience this the customers must have a smartphone with a QR code application in order to shop, once a customer place his/her smartphone camera towards the QR code on the virtual shopping wall all the details of that product is transferred in the form of world wide web(www) format on there smartphone which will enable the customers to shop the desired product then and there, with an option of cash on delivery(COD) as well as through the online payments options like Dr/Cr. cards
With the advent of this type of service M-Commerce will surely get boosts and many others e commerce companies will soon follow on the same line. The Delhi International airport handles about 45000 passengers per day of which it has an average of 60 minutes passenger halt, so it will give passengers more options to shop while the travel from one place to other.
This unique concept is very much popular in other countries, and is also used at many other places rather using it only in Airports IKEA and many other big retailers are already providing this type of service to its customers around the world.
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